AVEDA™ Launches Abundant Blowout All-Over Volumizing Spray
The Ultimate Heat-Activated Solution for Full-Body Hair Volume
Global natural beauty pioneer Aveda proudly introduces its newest styling essential: Abundant Blowout All-Over Volumizing Spray (RRP €33), a high-performance, environmentally conscious volumizer designed to deliver instant lift, long-lasting hold and humidity protection for all hair types.
Key Features & Benefits
- Instantly doubles hair volume vs. untreated hair
- Provides up to 24-hour hold and all-day humidity defence
Heat protectant up to 450°F (approximately 232°C) – perfect for blow-drying and styling - Suitable for fine, medium and thick hair types
- 98% naturally derived, silicone-free, vegan and Leaping Bunny cruelty-free
Innovative Ingredients & Sustainability
At the heart of Abundant Blowout is Aveda’s signature Volumizing Carb Complex, composed of:
- Up-cycled rice protein (derived from broken rice waste from the food industry) which coats each hair fibre for a plumper effect
- Pullulan ferment, which increases separation between strands to amplify volume
- Cane sugar extract that locks in long-lasting hold for the blowout effect
The packaging is made from 100% post-consumer recycled bottles (5 fl oz / 150 ml version) and the product is manufactured in Aveda’s primary facility using 100% renewable electricity (solar + wind).
How to Use
Shake well and mist evenly onto damp hair. Blow-dry to activate the volumizing complex and style as desired. For maximum lift, apply at the roots, flip hair upside down and mist through mid-lengths and ends, then maintain the upside-down blow-dry position.
The new Abundant Blowout All-Over Volumizing Spray (RRP €33), is available to purchase at avedastore.ie, in Aveda salons, partner salons, and select specialty retailers.