One of our favourite skincare brands is set to open its first store in Limerick next week.

Kiehl’s Since 1851, the venerable New York purveyor of fine quality skin and hair care formulations, is delighted to announce the opening of its first store in Limerick, opening on Tuesday, July 30 at Brown Thomas, 16 O’Connell Street, Limerick. On the same day, Kiehls Since 1851 will also launch online at

Kiehl’s Since 1851 was founded as an old-world apothecary in New York’s East Village neighbourhood over 160 years ago. Its unique, extensive background represents a blend of cosmetic, pharmaceutical, herbal, and medicinal knowledge developed through the generations. The new store maintains the old-world apothecary charm of the Kiehl’s New York flagship, exemplifying the company’s longstanding traditions in service, science, and the environment.

The new store is a modern take on the classic Kiehl’s environment. It has an atmosphere rich in textures and finishes, whilst maintaining the warm, old-world pharmacy feel of days past with the inclusion of the apothecary drawers and cabinets – a testament to Kiehl’s dedication to attentive, personalised service.

The Kiehl’s store experience encompasses the following signature elements:

  • Simple, no-frills packaging and a policy of not advertising, which allows the company to formulate its products with high quantities of the most efficacious natural ingredients available
  • The store décor ties elements from Kiehl’s original New York flagship with a real “big apple” ambience – one that is energising, vibrant, and historic
  • Kiehl’s commitment to quality service – respectful and most deferential – is experienced through a team of Kiehl’s Customer Representatives, who have completed an intensive education residency programme, instructing them in the fineries of personalised, attentive service of patrons
  • The Kiehl’s shop will generously sample the company’s extensive product offerings with its longstanding “try before you buy” policy – as well as a 100% money back guarantee on all purchases