Armani Beauty is pleased to announce British actor Regé-Jean Page as the new face of the ARMANI CODE fragrances. Regé-Jean Page will feature in the campaign introducing the new ARMANI CODE PARFUM, shot by French director Manu Cossu and British photographer Damon Baker, which will debut in September.

Regé-Jean Page interprets and explores the nuances of gentle, profound masculinity that is not ostentatious or showy. He authentically and spontaneously represents the cultural richness and vitality of this moment in time.”, said Giorgio Armani.

Regé-Jean Page added: “My role for Armani Code is an absolute privilege. It allows me to embody the effortless style of a brand that has defined what the peak of iconic, cinematic style looks like, and continues to inspire a progressive outlook on how we will all shape our future.”

Alongside Regé-Jean Page to embody the essence of modern masculinity, Giorgio Armani unveils a new, avant-garde ARMANI CODE. Crafted as a statement with a unique, rounded-square shape, the new ARMANI CODE bottle is refillable, reflecting the brand’s commitment to sustainability. For the new ARMANI CODE PARFUM, Master-Perfumer Antoine Maisondieu (Givaudan) rewrites the olfactory signature of the ARMANI CODE fragrance, retaining its woody aromatic, sensual identity.

Through his new role, Regé-Jean Page joins Armani Beauty alongside actresses Cate Blanchett, Tessa Thompson, Zhong Chuxi, Adria Arjona, Alice Pagani, and Greta Ferro; actors Jackson Yee, and Nicholas Hoult; and models Barbara Palvin, Madisin Rian, and Valentina Sampaio. Each Armani Beauty face, in its unique way, incarnates Giorgio Armani’s vision of beauty.

Page will be attending the Giorgio Armani Spring/Summer 2023 Menswear Collection show held today in Milan.

ABOUT REGÉ-JEAN PAGE

Regé-Jean Page, who was born in London, started his career in the theater and then continued his success by securing various roles in television series before establishing his name in the film. It was Page’s leading role-playing of the Duke of Hastings in the first season of BRIDGERTON on Netflix that catapulted him to global stardom. Following its debut in December 2020, BRIDGERTON became Netflix’s most-watched series of the time. Regé-Jean Page won global praise for his role, while BRIGDERTON received 12 Emmy nominations for its first season.

Up next, Page co-stars in the feature film THE GRAY MAN, which will release in theaters on July 15th and premieres globally on Netflix on July 22nd. Page stars alongside Chris Evans, Ryan Gosling and Ana de Armas, with Joe and Anthony Russo serving as directors, writers, and producers of the film.

Page recently wrapped production on Paramount Pictures’ DUNGEONS & DRAGONS: HONOR AMONG THIEVES, opposite Chris Pine, Michelle Rodriguez, Justice Smith, and Hugh Grant. The film is set to be released on March 3, 2023.

Page will star in and executive produces Paramount’s reboot of THE SAINT. He will also executive produce and appear in an upcoming heist film, in collaboration with writer and director Noah Hawley. This currently untitled project is for Netflix and AGBO, Joe and Anthony Russo’s production company.

In 2021, Regé-Jean Page was honored on the TIME100 Next List highlighting individuals who are shaping the future and defining the next generation of leadership.

Armani Beauty – simplicity, natural elegance, and authenticity

For over 20 years, Armani Beauty has been delivering beautifully textured make-up, skincare formulated from the most pioneering science, alongside fragrances created with the rarest ingredients. Inspired by real people and their needs, the make-up line is created to enhance natural beauty, revealing rather than hiding, and is renowned for several iconic products: Luminous Silk and Power Fabric foundations as well as the Neo Nude makeup range, Eyes to Kill mascara and Eye Tint eyeshadow, and liquid lipstick Lip Maestro as well as the latest Lip Power lipstick. The skincare line includes the signature anti-aging range Crema Nera. The brand encompasses men’s and women’s fragrance collections, among which are the iconic Acqua Di Giò, Code, Sì, and My Way, as well as the haute couture fragrances, range Armani / Privé.