Pippa O’Connor was joined by beauty experts at Suesey Street in Dublin on Wednesday evening as she unveiled her  POCO Beauty Cheek Haze cream colour blush. Pippa was joined by her husband Brian Ormond and leading MUA’s who dropped in to get a first glimpse at the highly anticipated new POCO product.
Pippa O’Connor Ormond, CEO and founder, says: “Cheek Haze is my dream blush. Creamy to touch but with a silky, powder finish, this formula and texture is the one for me. I love that I can add a soft touch of colour or really amp it up. Blusher is a step nobody should skip – it adds life and youthfulness to the face. I love that each shade we’ve created is completely wearable for everyday use. I use each shade on rotation!”
Poco Beauty is the next stage in the evolution of the Poco brand founded by entrepreneur Pippa O’Connor Ormond, which began in 2016 with the launch of her fashion brand, Poco by Pippa. With a strong interest in skincare and make-up and years of experience collaborating with industry insiders, Pippa O’Connor Ormond decided it was time to add another tier to her business and established Poco Beauty in November 2023.