BATISTE UNVEILS NEW LEAVE-IN DRY CONDITIONERS

…Because in between washes isn’t just about clean – It is about caring and styling too!

The inventors of the dry shampoo category, Batiste, are SHAKING up the haircare industry in 2023 with their game-changing Leave-In Dry Conditioner, that will take your day two hair to the new level.

The Batiste Leave-In Dry Conditioner, which contains Aloe Vera and conditioning agents, is designed to instantly soften and detangle the hair lengths in-between washes, as well as leaving a smooth and glossy shine.

With new in-between wash technology, Batiste have created a lightweight conditioning foam formula specifically designed to be applied directly onto hair lengths when dry, so no rinse is needed! 93% of Batiste consumer testers agreed that the formula absorbs quickly onto the hair.

With a no-mess and a non-greasy texture, this innovative product and unique formula locks in moisture for each and every hair strand on application, with three hero fragrances to choose from:

  • Batiste Original– classic fresh scent
  • Batiste Blush– flirty floral scent
  • Batiste Tropical– exotic coconut scent

 

 

 

For your ultimate ‘ta-da’ hair moment, pair the new Batiste Leave-In Dry Conditioner with your favourite Batiste Dry Shampoo fragrance in-between washes, so hair looks, feels and smells great from root to length…an instant WOW-factor!

Batiste is with you every step of the way. The brand understands the needs of women who lead busy lives, who are always on the go, and who are juggling multiple tasks at once, yet still want to maintain their hair and ease of styling on those days they feel rushed out the door. Batiste is shaking up their collection with a safe and affordable everyday conditioning essential to keep your haircare in check and looking its absolute best, even on those non-wash days.

86% of consumer testers* agreed that the Batiste Leave-In Dry Conditioners left their hair feeling softer and 82% said it added extra shine to their hair.

*consumer study details: 167 women, aged 18-34 years old formed the UK trials.

 

Achieve softer, shinier, detangled and feel-good hair in just four steps…

 

1 SHAKE Shake for a few seconds to wake up the magic

2 SPRAY Spray into hand and rub between palms to activate the formula

3 APPLY Run your hands through your lengths and ends of hair when dry

4 TA DA Instantly revived hair: soft, shine and detangled! Style and away you go

 

Batiste Leave-In Dry Conditioners RRP €4.99

Available from McCabes, Chemist Warehouse, Haven Pharmacy, McCauleys, McCartans and online Daisybelle.ie