The wait is over and it’s time to GLOW!! Josie Peaches and viral tan brand bBold are here to make all your golden dreams come true as they introduce Lush Liquid (RRP €17.95).

Developed alongside TikTok beauty queen Josie Peaches, Lush Liquid is like no tan you’ve seen before. Think sweet sunkissed, golden glow that’s totally to-die-for. 

Based on the formulation of the brand’s sell-out Super Liquid TanLush Liquid is hitting shelves with a juicy, peachy twist! Featuring an addictive sugar peach scent and delicious caramel undertones, the fuss-free spray pump bottle will have your glow routine feeling like a trip to a tropical paradise, leaving you with the perfect golden hue.

Like all bBold tanning productsLush Liquid is infused with skin-loving ingredients. The vegan, PETA-approved, quick-drying and ultra-lightweight formulation acts as a glow booster thanks to its uber-hydrating infusion of Vitamin E.

“I spent years building my online personality from trying different fake tans, knowing it would take a really special and unique formula to make me stay loyal to one brand – but when I found bBold that is exactly what happened. To create a tan with them has been a dream, having full creative control as well as sampling the formulas myself, together we have created something that I am truly proud of.”said Josie when chatting about her new collaboration with the brand.

In preparation for the launch, Josie hopped over to Ireland (where bBold was born!) to shoot her campaign, and no surprise the pictures are peach perfection. “My trip to Ireland was unbelievable, the energy and excitement from EVERYONE was just gorgeous, the best shoot and team I’ve ever had!” 

The online exclusive Lush Liquid (RRP £14.95/€17.95) is available from the 26th of September from www.b-bold.co.uk | www.b-bold.ie
The collection also features a limited-edition peach claw clip, inspired by Josie’s signature up-dos. It’s the perfect accessory for keeping your hair out of the way while tanning (and, of course, looking super cute while doing it!). Practical, peachy, and totally Josie-approved!