GloWISH is designed with a clean ethos and a focus on being socially aware and ethically conscious. All formulas are Vegan Society certified, made with a minimum of 80% naturally derived ingredients, and are fragrance-free and made without any drying alcohols. GloWISH’s ingredients list adheres to strict guidelines and has a clear and extensive ‘formulated without’ list, so those who wish to know can slather away with confidence. What’s more, all packaging is made with PCR (post-consumer recycled) material, and cartons are FSC Certified paper and 100% recyclable. GloWISH ensures you feel good from the inside, out.

Launching the 1st June 2021, Huda welcomes two different products to head up the GloWISH collection; the MULTIDEW Skin Tint that enhances your complexion by drenching skin in a natural-looking glow that softens the skin and subtly smooths and the SOFT RADIANCE  Bronzing Powder which soaks skin with instant warmth and natural luminosity.


GloWISH MULTIDEW Skin Tint is available in 13 ultra-stretchable shades to suit each and every skin tone, and it’s also waterproof, sweat-proof and transfer-proof so you can feel confident in your skin no matter the temperature!

SOFT RADIANCE  Bronzing Powder is available in five shades to suit each and every skin tone from Light to Rich, each GloWISH SOFT RADIANCE Bronzing Powder will hypnotize you with its marbled swirl of two shades combining a silky and lightweight texture that lasts all day long. Feeling the need to go deeper as we get further into summer? Each shade is buildable, allowing you to intensify and deepen the bronzing effect.