INGLOT appoints Julia Majchrzak as UK & Ireland Brand Ambassador
The Love Island UK star and long-time INGLOT fan begins a new chapter with the Polish-born beauty brand, bringing her signature style and favourite products to the UK and Ireland.
Global makeup brand INGLOT has announced Julia Majchrzak as the face of the brand across the UK and Ireland. Having grown up with INGLOT and used its products long before she stepped into the spotlight, Julia’s appointment marks a fresh and exciting new era for the brand.
As INGLOT’s UK & Ireland Brand Ambassador, Julia will be sharing the products she loves, showcasing her signature beauty looks and introducing a new generation of makeup enthusiasts to the brand.
At the heart of the partnership is a shared love of makeup, self-expression and finding the products that make you feel your best. With Julia’s effortlessly chic style and growing influence, the collaboration marks an exciting chapter for INGLOT as it continues to build its presence across the UK and Ireland, bringing its distinctive “beauty inspired by science” ethos to a wider audience.
Julia Majchrzak, INGLOT’s UK & Ireland Ambassador, said, “I’m so excited to be working with INGLOT. I keep thinking that if someone had told the little girl getting her makeup done at INGLOT for her junior high school prom that one day she’d be in this position, she would be so proud.
“I see this as the beginning of a long-term relationship, and I’m really excited about what we can build together. Just like people have got to know me and my story, I want them to get to know INGLOT and fall in love with the brand the same way I did growing up.”
The collaboration brings together two Polish names, with the pair both celebrating their roots whilst having strong groundings in the UK and Ireland. Julia was born in Poland before moving to Britain in 2019, where she has since built her life and career. INGLOT was founded in Przemyśl, Poland in 1983, and has been part of the beauty landscape in the UK since 2008 and Ireland since 2008.
As a long-time INGLOT lover, Julia already has a number of INGLOT staples firmly in her routine. INGLOT’s Velvet Define Lip Pencil is one of her go-to products, loved for its creamy texture and ability to create anything from softly defined everyday lips to a more polished evening look. Known for her signature fluttery lashes, Julia reaches for More Than a Legend Mascara to achieve the defined, lifted finish that completes her look. For a multi-purpose makeup essential, Julia uses INGLOT’s bronzer sticks to sculpt and enhance her already-striking facial features, as well as blended across the eyelids for a wash of colour – a clever beauty trick Julia swears by.
Paula Kijak, CMO at INGLOT, said “The strongest partnerships are built on authenticity, and that’s what defines our work with Julia. She has known and used INGLOT products since she was young, giving her a genuine affinity with the brand and a strong foundation for what we are building together. Her passion for makeup, authentic personality and strong bond with her audience make her a natural fit for INGLOT.
The UK and Ireland are key growth markets for our brand, and we have clear ambitions to strengthen our presence and relevance across both. As we introduce the brand to a new generation of beauty consumers, we want to do so in a way that feels relevant to local audiences while staying true to our heritage and identity.”
Discover the full INGLOT collection at inglotcosmetics.com, Superdrug Online, Amazon and Debenhams in the UK, and inglotcosmetics.com and Dunnes Stores in Ireland.