Kash Beauty Celebrates The Launch Of The Aura Skin Collection

Kash Beauty celebrated the highly anticipated launch of the Aura Skin Collection with an unforgettable evening in the beautiful Georgian surroundings of The Shelbourne Hotel in Dublin. Guests were welcomed into the Adams Suite where they were immersed in a stunning atmosphere featuring a live string quartet, a luxurious three-course dinner, and an introduction to the magic behind the Aura Skin Collection, making it a night to remember.

Designed to connect outer beauty with inner radiance, this stunning event was attended by some of Ireland’s most prominent beauty influencers, including Aideen Kate Murphy, Ellie Kelly, Charleen Murphy, Ashley Kehoe, Louise Cooney, Niamh Cullen, Danielle Collins, Billykiss Azeez, Lauren Whelan, Monika Klinaviciute, Molly Roberts, Eabha O’Donoghue, Emma Neill, and Abigail Parkinson.

Olympian Sharlene Mawdsley, makeup artists Ben Sun, Michelle Fox, Cian Macken, Ciara Ryan, and Ruth Bergin, hairstylist Kon Kelly, and former Miss Universe Ireland Aishah Akorede, along with former Miss Ireland Pamela Uba, were also in attendance, to name a few.

With personal anecdotes and a deep passion for empowering individuals through beauty, Founder Keilidh Cashell’s words resonated with guests, making the event a true celebration of beauty, creativity, and community. The room was abuzz as Ireland’s top content creators celebrated the latest addition to the Kash Beauty lineup.

This ground-breaking range includes the brand’s first-ever foundation and concealer, formulated to align your outer beauty with the powerful, unique energy that lies within. Inspired by the concept of an “Aura”, a glowing, celestial force that surrounds each of us, this collection encourages you to step into your own light and embrace your true essence. This collection is for the seekers, the dreamers, the empowered souls who know that beauty is not about hiding or transforming, but about enhancing the light within.

The Aura Skin Collection transcends traditional makeup, offering a radiant, ethereal finish that enhances your natural beauty. At the heart of this collection is Rejuvelac-Quinoa, a revolutionary ingredient that is brand new to not only the Irish market but the EU as a whole, making Kash Beauty’s latest innovation not only a first, but a skincare and makeup hybrid that nourishes your skin on a deeper level. The infusion of Rejuvelac-Quinoa works behind the scenes to enhance your skin’s natural glow. This powerful, plant-based ingredient nurtures the skin, promoting collagen formation for a plumper, firmer appearance, while refining the texture of the skin for a smooth, soft finish.

By nourishing your skin from within, Rejuvelac-Quinoa helps to improve elasticity, supports the skin’s natural ability to regenerate, helping it to repair itself while smoothing its texture.

The Aura Skin Radiant Foundation offers a medium, buildable coverage that feels like a second skin. With a glowing finish, this foundation allows your inner light to shine through, creating a soft, ambient glow that mimics the delicate beauty of your aura. Available in 30 inclusive shades across a wide spectrum of tones, with names like Empower, Dreamer, Balance, Bold, and Eternal, each invites you to connect with your own energy and explore the deeper meaning of beauty. It is a celebration of individuality, encouraging you to embrace your natural aura and the unique energy you bring to the universe. The Aura Skin Radiant Foundation isn’t about covering up, it’s about finding harmony between who you are and how you show up.

For those seeking extra coverage that perfects without overpowering, the Aura Skin Concealer offers full, silky coverage that melts effortlessly into the skin. This long-wearing, light-weight formula is crease-resistant, ensuring your skin stays as smooth and flawless as the day begins, with 20 shades to choose from. Enriched with the benefits of caffeine, the concealer works in harmony with your skin to reduce puffiness and minimise dark circles, enhancing your natural radiance. Once again, the powerhouse ingredient Rejuvelac-Quinoa helps to regenerate and rejuvenate the delicate skin under the eyes.