Leaning into the company’s reputation as the Wonka of the cosmetics industry, Lush is launching a new range of 24 joke shop-inspired bath, makeup and body goodies.
Created to inspire awe and joy on the shop floor and at home, expect the unexpected as not all is what it seems! The range includes insect soaps, chilli oil lipsticks and a poo-shaped soap that smells like roses!
With this capsule collection, Lush hopes to bring a dose of nostalgic fun back to bathing. The clue is in the name: in the ‘tricks’ collection, every product has a twist – whether it’s a colour-changing lipstick or googly eye pads! Perfect for mischievous festive stocking fillers.
Available in all UK and Ireland Lush stores only from Thursday 24th October, the new range will be packed in 100 per cent recycled and recyclable plastic which is, in fact, the same mould used to set the product! Then backed with vegan glue onto 100 per cent recycled and recyclable card covered in whimsical, joke shop-inspired art.