Celebrating their 14th birthdayb•bold has had a growth spurt, entering a new era with a complete rebrand!
b•bold comes to you as a more mature, chic and sleek brand that is not just aesthetically pleasing to look at, but levelling up with an extended array of shades to suit ALL skin tones. Accompanying this rebrand is an extended range of products with new tanning goodies soon gracing your shopping basket!
One thing that hasn’t changed is b•bold’s promise to produce products that are Vegan, Dermatologically Approved and Gluten Free.
Instant Airbrush
The star of the show for b•bold’s new look and feel is their sell-out Instant Airbrush Body Make Up (RRP €/£ 12.95).  Declared TikTok Shop’s most viral tan with over 500,000 bottles sold since its launch, b•bold’s Instant Airbrush is a water-resistant body makeup with streak free results.
It magically blurs, bronzes and perfects any area that needs that little extra coverage. Originally available in 3 shades, b•bold have extended the range to 5 shades covering an array of skin tones from Light to Deep Dark, allowing the brand to be as accessible as possible. The Instant Airbrush’s lightweight, raspberry scented and quick drying formula is a must for all craving an illustrious glow.
Tanning Serum
b•bold’s Tanning Serum (RRP €/£ 15.95) is a one-of-a-kind air powered serum tan. This rich and uber nourishing tinted tanning serum offers long lasting, hydrating results. The colour is an adaptive formula and shade shifts to suit your skin tone for the most natural looking results. The Tanning Serum is infused with Açai Berry Oil and Avocado Oil, which aids skin protection, as well as PENTAVITIN, which is a plant-derived, natural hydrating ingredient that mimics the skins natural moisturising factor.
b•bold’s Tanning Serum also has a delicious Blueberry scent and skin loving formulation, even suitable for eczema prone skin.
For best results allow the Tanning Serum develop over  6-8 hours and is available in Two Shades – Medium and Dark.
Tanning Mousse
Available in Medium, Dark and Super Dark, the Tanning Mousse (RRP €/£ 14.95) is a tinted formula designed for a long lasting, healthy and skin loving glow – containing Aloe Vera, Vitamin E and Pentavintin.
The Strawberry Scented Tanning Mousse ensures you have an easy to blend formula thanks to its guide colour application. Like the Tanning Serum, the Tanning Mousse achieves the best results when left to develop for 6-8 hours.
Express Mousse
The Express Tanning Mousse (RRP €/£ 15.95) is loved by many, especially those in need of the perfect speedy tan for those pesky last minute plans!
Formulated with a Pink Lemonade Scent and enriched with calming Niacinamide to protect the skin barrier, this express formula is guaranteed to develop within 60 minutes for a perfect glow on the go!
Tanning Liquid
A skin-quenching Tanning Liquid (RRP €/£ 15.95) that is infused with hydrating Raspberry Seed Oil, which nourishes, hydrates and protects the skin from environmental factors, alongside Vitamin E, that work simultaneously to quench thirsty skin.
It’s lightweight formula infused with a Berry Blossom scent dries on the skin in seconds, giving an instant radiant boost that will continue to develop over 6-8 hours.

Buffing Brush
The b•bold’s Buffing Brush (RRP €/£ 12.95) is a streak-free tanning applicator that can be used with an array of b•bold products, from instant and developing to powder.
Developed using soft, super fluffy vegan bristles to ensure the best application for any formula.
Blending Brush
The precision b•bold Blending Brush (RRP €/£ 12.95) ensures a streak-free, seamless application each and every time.
The Blending Brush’s unique wave shape moulds to the contours of your body to ensure most natural looking tan application. The Blending Brush works seamlessly in particular with the b•bold Instant Airbrush to enable users to achieve full coverage results in seconds.
Tanning Glove
b•bold’s Tanning Glove (RRP €/£ 7.95) is the ultimate must-have for a seamless, even, mess-free and streak-free application.
The double-sided microfiber ensures comfort and precision but also a clean tanning process thanks to a uniquely formulated fabric that prevents hands from staining, and comfortable snug fitWashable and reusable, you are guaranteed a flawless glow every time!
Exfoliating Glove
A MUST for your pre and post tanning routine, the b•bold Exfoliating Glove (RRP €/£ 7.95) aids the removal of old tan and dead skin cells for an uber smooth canvas. With its snug and comfortable fit, it is easy to use, resulting in rejuvenated skin in seconds.
Like the Tanning Glove, the Exfoliating Glove is easy to wash and rinse to reuse for future exfoliating.
The b•bold tanning range consists of 17 products and counting, all developed using clean, vegan, cruelty-free and skin-loving ingredients, from Aloe Vera and Vitamin E to Pentavitin®, Shea Butter and Avocado Oil to name but a few. b•bold also offers a range of tanning heroes suitable for sensitive and eczema-prone skin. 
Their dermatologically approved range have fast become cult favourites, even earning a finalist nomination at The Beauty Awards 2024 in London.