PRADA: RETHINKING BEAUTY
Since 1913, Prada has been creating dialogue and challenging conventions, signalling new changes with radical elegance, intellectual purity, and unrestricted creative experimentation.Today, Prada rethinks beauty. Reimagining existing definitions and expectations, Prada proposes a free-thinking, avant-garde vision of beauty activated by tech and creativity. Skin and Color are redefined through their intention, characterization, and expression to…