Exciting news! We’re thrilled to announce that Waxperts, the multi-award-winning Irish brand, is the official sponsor of the Best Waxing Professional category at the Passoã Hair and Beauty Awards 2024. Originating in 2008 from a dedicated waxing salon in Dun Laoghaire, Dublin, Waxperts has revolutionized the waxing industry with their commitment to comfort and excellence.

Founded on dissatisfaction with existing waxes that were too hot, too brittle, and left clients in discomfort, Ellen, the visionary behind Waxperts, embarked on a mission to create a wax range that would set new industry standards. The result was the Waxperts Original range, a game-changer in the realm of waxing.

The Waxperts Original Hot Wax is specially formulated for sensitive skin, ensuring a smooth, pain-free experience that minimizes redness post-waxing. Complementing this, the Original Strip Wax was designed for a sleek application, ensuring it glides off effortlessly without leaving any sticky residue.

Recognizing the need for such high-quality products in the market, Waxperts made the pivotal decision to launch their professional wax range to trade professionals across Ireland in 2012. But Waxperts didn’t stop at just creating superior wax products. Understanding the intricacies of the waxing process, Trish, a co-founder, developed a unique waxing technique to enhance the waxing process for therapists and ensure it is as comfortable and pain-free as possible for clients.

These revolutionary techniques and the Waxperts Wax range are now taught at the prestigious Waxperts Academy in Dublin and accessible online, embodying the brand’s commitment to industry-leading training and excellence.

As we partner with Waxperts for the Passoã Hair and Beauty Awards 2024, we celebrate not just their exceptional product range but also their innovative approach to waxing and education.