Eau Thermale Avène, Ireland’s go-to French skincare brand, has launched its newly formulated Ultra Fluid SPF50+, with its exclusive and ultimate TriAsorBTM sun filter; the first ultra-broad spectrum sun filter up to 450nm from Pierre Fabre, it protects against the most damaging & penetrative rays: short UVA-UVB rays, long UVA rays but also High Energy Visible (HEV) Blue Light.
HEV BLUE LIGHT: YOUR SKIN’S INVISIBLE ENEMY
Blue Light is your skin’s invisible enemy – powerful, invisible light rays penetrate even deeper into the skin’s layers than the sun’s harmful UVA rays. Particularly potent on clear days without a cloud in the sky, they cause increased oxidative stress, which accelerates skin ageing; wrinkles, hyperpigmentation, and age spots are all visible signs that occur with the cumulative absorption of HEV Blue Light, thus making SPF the single most crucial step in your skincare routine.
Did you know?
A recent study by Pierre Fabre found that Blue Light from the sun is more harmful to the skin than Blue Light from screens. 60-90 minutes in the sun causes the same damage as 2 weeks in front of a computer screen.
Eau Thermale Avène’s ultimate UVB-UVA and HEV Blue Light sun filter
Following 20 years of Pierre Fabre research, TriAsorBTM is a ground-breaking hybrid sun filter that works against the most damaging & penetrative rays: short UVB-UVA rays, long UVA rays but also High Energy Visible (HEV) Blue Light up to 450nm. TriAsorBTM is the first patented filter from Pierre Fabre, offering sun care products that combine high protection, safety and respect for the environment.
Discover the NEW Ultra Fluid SPF50+:
ULTRA FLUID INVISIBLE SPF50+ (RRP: €27.00)
For daily usage, all year long
Ultra Fluid Invisible offers skin a high level of daily protection in a high-tolerance, controversial-ingredient-free formula. Its texture, as light as water, leaves a matte, non-sticky and invisible finish. Sensitive skin is protected from cellular damage and photo-ageing induced by exposure to UVB, UVA and HEV Blue Light.
Ultra Fluid leaves an imperceptible finish and a sensation of bare skin after application, making it the perfect make-up base.
ULTRA FLUID PERFECTOR SPF50+ (RRP: €28.00)
For daily usage, all year long, tinted
Ultra Fluid Tinted offers high daily protection against UVB, UVA and HEV Blue Light to prevent photo-ageing and hyperpigmentation. This perfecting product helps to improve your skin’s appearance. It’s light as water texture is refined, leaving the complexion even and radiant.
Ultra Fluid’s universal shade adapts to most phototypes and evens out skin tone, making it an excellent make-up base. Its high-tolerance, fragrance-free, water-resistant formula has been developed for sensitive skin.
Available exclusively at Boots