This Sun Awareness Week 1st – 7th May, CeraVe are encouraging people to start wearing SPF daily with a 21-day challenge to form a new habit.

The importance of using sunscreen every single day should never be underestimated.

  • 100% of dermatologists globally that agree that you should wear SPF daily.
  • 23% of UK women are not using ANY products with SPF8
  • 48% of UK women claim to only on their face when its sunny and the skin is exposed8
  • Only 20% of 18–34-year-olds globally apply SPF daily1
  • Only 18% of people globally are applying sunscreen daily.1
  • Despite 88% of people knowing that sun exposure can lead to damage!2 
  • Women are more likely to apply SPF daily than men are, but there is still room for approvement with only 26% of women applying daily and only 10% of men. 2 

 

“Wearing sunscreen every day is one of the most important ways to keep skin healthy. I recommend everyone – regardless of skin type, tone, or texture – wear sunscreen every day, all year-round. Numerous research studies have demonstrated that wearing sunscreen can minimize short and long-term damage to the skin from the sun’s rays.” Dr Nkem Ugonabo, NYC based, Board-Certified Dermatologist

 

THE 3 REAL IMPACTS OF SUN EXPOSURE ON SKIN 

 

  1. The Risk of Skin Cancer
  • According to the Melanoma Research Alliance, over 90% of all skin cancer is caused by exposure to ultraviolet radiation from the sun or indoor tanning devises.5
  • Experiencing 5 or more blistering sunburns between the age of 15 and 20 increased once’s melanoma risk by 80%.6
  • Sun damage in childhood is of the leading factors of skin cancer development in adulthood. 6
  1. Damage to the Skin Barrier

A clinical study commissioned by L’Oréal and released in the Journal of Drugs in Dermatology3 found that daily sun exposure not only damages the skin cell’s surface morphology but also significantly reduces the level of ceramide4 in the skin and impairs the quality of essential ceramides 1, 3 and 6-II in the skin barrier.

“Sun exposure on unprotected skin can have a negative impact on the skin barrier leading to increased irritation, peeling, sensitivity and inflammation. Sun exposure is associated with increased risk of skin cancer, as well as premature aging (such as wrinkles and sun spots).

Dr Nkem Ugonabo

  1. Premature Ageing of Skin

Sun damage also manifests in photoaging, or premature aging of the skin caused by sun exposure. These symptoms include:

  • Wrinkling
  • Changes in pigmentation, like age spots and freckles
  • Uneven skin texture
  • Loss of skin tone and elasticity

 

INTRODUCING CERAVE AM FACIAL MOISTURISING LOTION SPF50

Enriched with these essential ceramides and hyaluronic acid for hydration, CeraVe AM Facial Moisturising Lotion SPF50 is a broad-spectrum sunscreen that helps protect from short-term and long-term damage caused by exposure to UVA and UVB rays, while simultaneously helping to hydrate and restore the skin barrier.

CeraVe AM Facial Moisturising Lotion SPF50, €17.50