Curating a skincare routine that caters to specific skin needs with proven formulas is an essential step to achieving optimal skin health. Now, Kiehl’s is introducing three new Ultra Pure High-Potency Serums, each offering an ultra-pure, targeted skincare solution that has been clinically tested to verify its efficacy.

 

Available in three variations, each serum is clean and vegan, containing just 10 ingredients or less with each ultra-pure serum including one efficacious ingredient for an ultra-targeted minimalist formula. Tested on all skin types, including sensitive, the fast-acting formulas deliver efficacious results.

 

Kiehl’s Ultra Pure High-Potency Serum 5% Niacinamide: Oil Minimising

Formulated with hero efficacy ingredient, Niacinamide, it minimises excess oil, helps to soothe and minimise visible redness as well as reduce the look of imperfections, leaving skin shine-free and healthy looking. Instantly, excess oil is reduced by 58% and after 2 weeks, imperfections are visibly reduced.

 

Kiehl’s Ultra Pure High-Potency Serum 9.8% Glycolic Acid: Texture-Smoothing

This formula powered by Glycolic Acid, effectively exfoliates dead skin cells to reveal newer, brighter and more even looking skin. Instantly, 82% of participants felt skin texture was more refined and saw more glowing skin.

 

Kiehl’s Ultra Pure High-Potency Serum 1.5% Hyaluronic Acid: Moisture-Plumping

Renowned for being an effective humectant, Hyaluronic Acid is infused in this serum which helps to provide deep hydration to the skin, leaving it feeling plump and supple. The formula instantly increases hydration by 89% for enhanced plumpness.

 

Kiehl’s Ultra Pure High-Potency Serum 5% Niacinamide: Oil Minimizing

Formulated with hero efficacy ingredient, Niacinamide, it minimizes excess oil, helps to soothe and minimise visible redness as well as reduce blemishes, leaving skin shine-free and healthy looking. Instantly, excess oil is reduced by 58% and after 1 week, imperfections are reduced.

 

Kiehl’s Ultra Pure High-Potency Serum 9.8% Glycolic Acid: Texture-Smoothing

This formula powered by Glycolic Acid, effectively exfoliates dead skin cells to reveal newer, brighter and more even looking skin. Instantly, 82% of testers felt skin texture was more refined and saw more glowing skin.

 

Kiehl’s Ultra Pure High-Potency Serum 1.5% Hyaluronic Acid: Moisture-Plumping

Renowned for being an effective humectant, plumping ingredient, Hyaluronic Acid is infused in this serum which helps to provide deep hydration to the skin, leaving it feeling plump and supple. The formula instantly increases plumping hydration by 89%.

The Ultra Pure High-Potency Serums are easy to incorporate into an everyday skincare routine using Kiehl’s Healthy Skin Starter Series – a 3-step approach that works in synergy with one another to achieve healthier-looking skin:

 

  • Prep: Clean and prime skin for subsequent products.
  • Treat: Use one of Kiehl’s new Ultra Pure High-Potency Serums to target a specific skin concern.
  • Moisturise: Complete the routine with a moisturiser like Kiehl’s Ultra Facial moisturiser to leave skin feeling nourished and hydrated.

 

Unsure of the right regimen to use? Kiehl’s has made it easy with three different combinations to treat a variety of skin types and concerns.

  • The Up-The-Moisture Set contains Kiehl’s Ultra Facial Cleanser, Pure Serum 1.5% Hyaluronic Acid, and Ultra Facial Cream for a triple-hit of hydration and a boost to skin’s moisture barrier.
  • The Smooth-It-Up Set includes Kiehl’s Ultra Facial Cleanser, Pure Serum 9.8% Glycolic Acid and Ultra Facial Cream to smooth and perfect the skin.
  • The Stop-The-Shine Set offers Kiehl’s Ultra Facial Cleanser, Pure Serum 5% Niacinamide and Ultra Facial Oil-Free Gel Cream to minimise the appearance of pores and shine all day.

 

Kiehl’s Expert Tip: If you want to layer two serums to target a specific skin concern more deeply, use these duos:

  • Smoothing Experts (best for rough texture): Kiehl’s Ultra Pure High-Potency Serum 9.8% Glycolic Acid + Kiehl’s Ultra Pure High-Potency Serum 1.5% Hyaluronic Acid
  • Blemish Experts (best for oily, blemish-prone skin): Kiehl’s Ultra Pure High-Potency Serum 5% Niacinamide + Kiehl’s Ultra Pure High-Potency Serum 9.8% Glycolic Acid
  • Rebalancing Experts (best for combination skin): Kiehl’s Ultra Pure High-Potency Serum 5% Niacinamide + Kiehl’s Ultra Pure High-Potency Serum 1.5% Hyaluronic Acid