In 2023, Lancôme, the lash pioneer since 1967, unveils a trio of nuanced undertones for its most sensorial mascara, Le 8 Hypnôse.  The new Faux Noir serum-mascara collection is designed to dress all eye colours in a veil of nuanced mystery. Le 8 Hypnôse, Lancôme’s first serum-infused mascara, broke new ground with its active Black Balm Formula, a formula concentrating 8 Amino Acids designed to revitalise and take care of your lashes over time. Built on an in-depth understanding of how women use mascara and the reasons why some don’t, Lancôme experts designed a mascara to appeal even to women who abandoned this makeup step. Infusing the breakthrough original high-care formula now with transformative pearls, Lancôme unveils a trio of nuanced black undertones.

 

Le 8 HypnÔse

Colored Mascara Collection: Hypnotic transformation.  For these new editions, the original black intensity of Le 8 Hypnôse is given a nuance of hypnotic colour. To create its blackest balm for the Le 8 Hypnôse original by allowing for the perfect dispersion of black pigments, Lancôme mascara experts turned to a translucent base, versus the white base often used for traditional mascaras. Now, for Le 8 Hypnôse’s Colored Mascara Collection a new charge of hypnotic transformative pearls within each shade mesmerizingly captures the light to reveal its undertones. Playing with contrast, the coloured collection combines white pearls that serve to capture light rays, while the addition of tinted pearls infuses an element of depth. Working to beautifully enhance natural eye colour, eyes are instantly dressed in the illusion of mystery.

 

Glides off in ultra-gentle removal.   With the elimination of wax, the reengineered mascara formula can be easily taken off, with no deposit under the eyes after removal. By virtue of its easy removal, with just warm water and a single cotton pad, Lancôme takes steps to address a significant environmental impact phase of mascara usage.

 

 

Le 8 HypnÔse

Mascara Collection, a triumvirate of new elegance .The new generation care formula for visibly strengthened, denser-looking lashes in 4 weeks1  now in a trio of new shades.

 

 

 

 

 

 

01 Noir Sculptural serum-mascara at its most sensorial and luxurious in its original black shade.

 

 

 

 

02 Noir De Jais  The darkness of sapphire black here infused with ocean deep blue reflections to enhance all eye shades, even blue. Lending a look of magnetism to hazel and

brown eyes especially.

 

 

 

 

 

03 Noir Grenat Rich red berry nuances enhance all eye shades, revealing special magnetism when combined with blue and green eye colours.

 

 

 

 

 

04 Noir Malachite  A deep peacock green minerality to dress all shades of eyes. And extra magnetic gaze when enhancing dark coloured eyes.

 

 

 

 

 

Discover monochromatic eye looks to hypnotise eyes

 

Mascara as a magnetic moment:

 

Discover the hypnotic campaign for Le 8 Hypnôse Shades of Noir.

 

For the new coloured serum-mascara collection, maison Lancôme gl ambassadors Amanda Seyfried and Zendaya, the original Le 8 Hypnôse campaign stars, demonstrate

the versatility of this mysterious new trio of shades.

 

Mascara design for circular future

 

The of Le 8 Hypnôse mascara collection are made of partly of recycled origins, replacing plastic bottle with glass, Le 8 Hypnôse elevated luxury mascara design.

 

Ergonomic fibre brush: composed of ultra-soft vegetal-origin fibres, Le 8 Hypnôse allows for very light strokes with an ultra-soft brush.  Its 8-hourglass design

is aligned with the cap for streamlined elegance.