L’OREAL PROFESSIONNEL PARIS LAUNCHES GROUND-BREAKING INNOVATION SET TO REVOLUTIONISE IN-SALON PROFESSIONAL HAIR COLOU
7 YEARS IN THE MAKING, L’ORÉAL PROFESSIONNEL PARIS HAS DEVELOPED A PATENTED* BREAKTHROUGH INNOVATION THAT IS DESIGNED TO TARGET METAL, SPECIFICALLY COPPER IN THE HAIR. THESE METALS CAN BE FOUND IN WATER ANDCAN CAUSE BREAKAGE DURING THE IN-SALON COLOUR PROCESS. INTRODUCING, METAL DETOX, hair care routine – L’Oréal Professionnel has revealed one…
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